Leverage Social Proof and Momentum to Raise Faster
Ever notice how once one investor commits, others suddenly want in? That's momentum, and great companies manufacture it. Investors are human: they hate going first and they fear missing out. Whether you're raising a $250k pre-seed or a Series A, here are four ways to turn passive interest into active commitments. 1. Send Short 1:1 Progress Emails Between Meetings Between investor meetings, send brief, specific updates that mention real progress: "We just met with [Investor A], who was impressed with [metric]. When they heard we're in diligence with [Investor B], they asked for data-room access. I'm pitching [Investor C] next
