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Malloy Industries

Investor Updates

Reverse testimonials: start with the customer's doubt and end with the result

Why Investor Updates Matter More Than You Think

A monthly investor update is one of the highest-return habits a fundraising CEO has, and most either skip it or do it badly. Done well, it builds trust, keeps supporters engaged, and turns a "no, not yet" into a future "yes." Here's what to send, who to send it to, and why timing matters. (The complete playbook is in Your Guide for Fundraising.) What to Say in Your Update Keep a consistent structure (a tool like Paperstreet.vc makes it easy). Open with a one-sentence reminder of your company name (linked) and what you do; busy supporters back many startups and

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