The idea of a fractional executive is easy to grasp in the abstract and hard to picture in practice. So here are three real projects we've run, what the problem was, what the executive did, and what it cost, so you can see the shape of the work before you decide whether it fits your business.
Case 1: Sales Strategy Transformation
A client came to us with a complicated, inconsistent selling process that was capping their growth. Our fractional sales executive reviewed their customer journey end to end, found the pain points, and built a new sales strategy: sharper decks, clearer messaging, and a process to sell more, faster. The engagement cost the client $5,000/month.
Case 2: Competitive Analysis for Market Positioning
A client had no clear read on their market position or competitors. We ran a full competitive analysis, 26 data points across seven competing companies, organized in a shareable Google Sheet, and delivered a positioning statement plus market and competitor slides for their pitch deck. The result was sharper investor pitches and clearer strategic decisions. The engagement cost $5,000.
Case 3: Influencer Marketing for Gen Z
Across 250+ customer-discovery interviews we've run, sales and marketing are the functions CEOs most want to hand off. One client wanted to reach Gen Z but lacked TikTok and influencer expertise, so we referred them to Social Currant, a TikTok influencer-marketing specialist. The client reached a much larger audience through authentic creator storytelling without running their own accounts. The engagement started at $2,500+/month.
With the right expertise pointed at the right problem, even messy challenges get solved without a full-time hire.
What the Right Engagement Looks Like for You
If you can see your own bottleneck in one of these, Talk to our Team to book a free 30-minute Scalability Audit and we'll talk through what the right engagement would look like for you.
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