Sales Strategy

What is a Fractional Executive? Here Is Why You Should Hire One!

Introduction: The concept of a fractional executive is revolutionizing how companies approach leadership and expertise. These seasoned professionals offer their skills and knowledge on a part-time basis, providing businesses with the executive prowess they need without the full-time commitment. This modern solution is especially beneficial for B2B SaaS companies and tech startups aiming to scale efficiently. Engaging a fractional executive streamlines the hiring process and vetting process, making it easier to grow your business. By tapping into a pool of experienced leaders, companies can overcome challenges such as unpredictable revenue and inefficient sales processes, thereby accelerating growth without the overhead

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CEO Scaling Toolbox

Women’s Startup Lab Resource Library

Women’s Startup Lab Resource Library How to Leverage the Resource Library Explore with Intent: Navigate through the database of resources designed to cover each area you need to develop as you build your business. Each tool has been selected to address specific growth challenges and opportunities. If you start with the end in mind, you can search by category/name and read the description to understand how the link to a resource can meet your specific needs at the moment. Apply Strategically: Integrate these insights into your business framework. Whether it’s refining your business model, enhancing your sales strategies, or boosting

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The Right Time to Sell a Business

Are you considering selling your small- or medium-sized business? If so, timing plays a significant role in getting the best price and finding the best buyer that fits you and your company. It is almost impossible to have this information beforehand; however, you can look for a good time to sell by observing your company’s performance, industry conditions, and the current market. Selling your business—a significant life event—comes with several benefits. You can finally pursue some personal goals and have the financial freedom to fund other retirement goals. However, you have to get this right the first time—no second chances once the deal is done—so it’s necessary to plan

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Make Your Business Valuation a Priority

Valuation enhances your business plan when it comes to the company’s general well-being and how it fits into your exit planning strategy. It gives you the vision and direction to enhance the value of your company, so you can achieve your business transition objectives. By prioritizing valuation, you understand the market value of your company. That information helps you make better business decisions, resulting in a more valuable asset when it comes time to sell. What Is a Business Valuation? Business valuation is a complex process most often performed by experienced professionals to determine how much your company is worth

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Pricing Sensitivity Strategy Tactics

Pricing Sensitivity, Strategy, and Tactics

Pricing Sensitivity, Strategy, and Tactics Most people underprice because they misunderstand price sensitivity. Buying decisions are primarily about whether or not something is worth spending ANY money for – not about the specific amount. How many people who would buy a $25 product wouldn’t buy it for $40? Not many. They’re assessing whether or not it’s worth paying for at all – not the price point (within reason). Idea Citation: Josh Spector Pricing Resources The Relative Pricing Pyramid: How To Charge More For Your Products & Services As A Writer The Hidden World of Pricing: Uber, Trulia, Etsy, Superhuman &

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Sales

If Cash Is King, Then Sales Is Queen

Sales Resources Craft Your $1M Sales Pitch Framework Template – Start here Sales Funnel Management Template Clarify Your Ideal Client Profile Email Templates Cold Emails Advice Customer Discovery Tools and Template Questions Audit Your Brand Marketing 7 bags – problem, solution, target profile, (trigger – how do you do that?), objections, testimonials, risk reversal, uniqueness You need to cover all 7 bags for someone to buy from you Sales THRIVE Preparation and Simulation Script Agenda Template Crowdfunding Toolkit Startup Internship Seminar Training Modules including Sales If Cash Is King, Then Sales Are Queen Slides for Georgetown Summer Launch 5/25/150: The Secret of the

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The Art of Negotiation in Sales: Strategies for Success

“In business as in life, you don’t get what you deserve, you get what you negotiate.” – Chester L. Karrass In the bustling world of sales, the power of negotiation is undisputed. It’s a subtle art, a dance that balances assertion with concession, persuasion with empathy. This fundamental sales skill can mean the difference between a deal lost and a relationship forged. To excel in sales, mastering negotiation is non-negotiable. Let’s dive deeper into the complex dynamics of sales negotiation, decoding strategies to ensure you’re not just closing deals, but also building lasting business relationships. Meet with Malloy Negotiation in

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The Power of Storytelling in Sales: Leveraging Narratives for Conversion Boost

In the competitive world of sales, captivating your audience is crucial. One approach that stands out from the rest is storytelling – an age-old practice that has found its relevance in today’s sales strategies. A well-told story has the power to evoke emotions, stimulate imagination, and solidify brand recall, turning potential buyers into loyal customers. In this blog post, we will delve into the intricacies of leveraging storytelling in sales to drive conversions and boost your bottom line. Meet Malloy Understanding Your Audience: The Key to Resonant Narratives Every story begins with a deep understanding of the audience. The more

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Essential Questions to Ask Before Hiring a Fractional Executive

The business world is evolving rapidly. Traditional ways of operating are being supplemented or even replaced with more innovative, flexible methods. One such evolution has seen the rise of the fractional executive. Fractional executives offer their vast experience and specialized skills on a part-time basis, serving as a crucial asset to businesses that need expert guidance without the full-time executive commitment. To ensure that you hire the right fractional executive for your organization, there are several key considerations to keep in mind. In this comprehensive guide, we will walk you through the essential questions you should ask during the interview

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The Pixar Storytelling Structure

Crafting compelling stories is an art, and the Pixar storytelling structure serves as a guiding framework to captivate audiences and leave a lasting impact. You will recognize the Pixar storytelling structure from movies such as Toy Story, Up, and Frozen. This framework provides a helpful structure that allows you to add your own unique insights and examples. Once upon a time: Explain the importance of the introduction in setting the stage for a compelling story Discuss how the introduction should introduce the setting, main characters, and establish the tone and mood And every day: Emphasize the rising action and how

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Sales

If Cash Is King, Then Sales Is Queen

Sales Resources Craft Your $1M Sales Pitch Framework Template – Start here Sales Funnel Management Template Clarify Your Ideal Client Profile Email Templates Cold Emails Advice Customer Discovery Tools and Template

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The Pixar Storytelling Structure

Crafting compelling stories is an art, and the Pixar storytelling structure serves as a guiding framework to captivate audiences and leave a lasting impact. You will recognize the Pixar storytelling

Read More »