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Great brands are not an accident — they’re built early and by design. Yet, storytelling and branding are two often misunderstood elements of building a great company. A well-crafted brand helps its founder across three main categories: hiring a great team, raising money, and building partnerships. An early-stage brand not only provides you tools to connect with others on a deeper level, but also a framework to help replicate those connections as you scale.
Learn about the timing, reasons, and impact of building a technology brand from Ben Paxman and Anna Bogdanova of Wunderdogs – a brand and strategy consultancy to high-growth technology companies who helped raise over $400M in early-stage capital and create millions in value for early- and growth-stage startups.
Wunderdogs is founded by former early-stage VCs. Wunderdogs’ clients include early-stage companies in B2B and frontier tech: Enveda Biosciences ($51M in Series A), Think Bio ($17M in Series A), Candidly ($10M in Series A1), Aza ($20M in Series B), Saltbox ($10.6M in Series A), Near Space Labs ($13M in Series A), Miga Health ($12M in seed) and others.